Route · v3 · CC-BY-4.0

Keep the customer

Renewals and reviews that find the risk early, own the escalation, and earn the expansion.

For
customer successcsmaccount managersupportonboarding
Meetings
Status · 1:1 · Briefing · Discovery
By
sidekick
Already in the app: Growth › Routes Suggest a change The route file

Lens

How Sidekick reads these meetings when you walk this route.

A customer rarely says they are leaving; they say "fine". Inquiry 4+ means follow-ups until a real risk or need came out, past "fine". Composure 4+ means an escalation taken with an apology, a short factual explanation and a fix with a date; blaming others or arguing the facts is Composure 1. Closing 4+ means both sides leave with a dated next step. Asking what would make them renew is a good habit, not a score.

Path

Milestones tick themselves as your meetings meet them, in order.

  1. 1
    Find the real issue in 3 customer reviewsScore 4+ out of 5 on Inquiry in 3 status meetings, 1:1s, or briefingsskill:inquiry >= 4 x3 kind:status|one_on_one|briefing
  2. 2
    An escalation owned calmlyA Great composure moment in status meetings or 1:1smoments:great x1 skill:composure kind:status|one_on_one
  3. 3
    Three reviews closed with next steps both waysScore 4+ out of 5 on Closing in 3 status meetings or briefingsskill:closing >= 4 x3 kind:status|briefing
  4. 4
    Five commitments to customers kept on time5 commitments closed on timecommitments:ontime x5
  5. 5
    Composure ProficientComposure level 60 (Proficient)level:composure >= 60

Focus tracks

Each one becomes a skill with its own level once you walk the route; unrated until then.

Ask the renewal questionasks what would make them renew, and what would not
Inquiry
Own the escalationacknowledges the problem, explains briefly without blame, commits to a fix and a date
Composure
Two next stepsends with their next step and yours, both dated
Closing
Name the winstates the one result they got, in their words
Clarity

Achievements

  • Past "fine"Five reviews where you followed up until the real risk or need came outskill:inquiry >= 4 x5 kind:status|one_on_one|briefing
  • Owned itThree escalations owned without blame, with a fix and a datemoments:great x3 skill:composure kind:status|one_on_one
  • Both waysFive reviews that ended with next steps on both sidesskill:closing >= 4 x5 kind:status|briefing
  • In their wordsFive reviews said in their numbers and namesskill:clarity >= 4 x5 kind:status|briefing
  • Kept every promiseTen customer commitments done on timecommitments:ontime x10

Drills

Lines to practice your answer to, before the meeting where someone says them.

CustomerHonestly, everything is fine. No complaints.Inquiry
CustomerYour outage cost us a day. I want to know what you're going to do about it.Composure
CustomerWe're reviewing all our vendors this quarter.Inquiry
Customer championMy boss is asking why we pay for this.Clarity
CustomerCan you just throw in the extra seats? We've been with you for years.Pushback
CustomerThanks for the update. Talk next quarter?Closing